Drink beer to save the Gulf!

Wondering what you can do to help bring relief to the Gulf? Crack open a bottle of beer and chug-a-lug! Only if you are of legal drinking age of course (Duh.).

Abita Brewing Company has done something genius. On Friday, July 16th, they introduced Abita SOS-A Charitable Pilsner. The brewing company, in Abita Springs, LA, has said that they will donate 75 cents for every SOS bottle sold to a charitable fund (established by Abita) that will assist with the restoration of the environment and aiding the industries and individuals that are trying to survive the horrendous spill.

How will you recognize the bottles in your store or at the bars? Easy. Look for the Gulf Coast. Or rather iconic images of the Gulf. The bottles have hand drawn illustrations of pelicans, fish, shrimp, marsh grass and fishing boats which all form into the distress symbol: SOS.

Abita also has merchandise you can purchase online and a 100% of the proceeds go to the SOS fund. You can also give donations directly to the fund online.

I feel pretty confident in Abita's abilities because this isn't their first time at the rodeo. To help with the aftermath of Hurricane Katrina, Abita introduced Restoration Pale Ale (along with other merchandise).

Abita ended up raising over a half a million dollars for Hurricane Katrina victims. That is amazing to me!

Let's do it again, shall we? Think about what you can do to help them raise the same amount one more time. Ask your favorite bartender if they plan on carrying the beer. Hunt for it at your local grocery store. If you can't find it, ask a store manager if they plan on carrying it. Give the beer as a host/hostess gift at a BBQ. Use it as a great excuse to get all drunkity drunk (if you are legal..do I have to say it again? Sadly, I probably do need to repeat it.). Or buy yourself a SOS Gulf T-shirt to help spread the word. Those are just a few ideas to get you started!

For more info, check out Abita's website. Please please take the time to help out, or at least start spreading the news!

Thanks to NBC 5 Chicago for sharing the story!